“rebooting” cars

Here’s a long article on some projects to integrate smart phone-like technology into cars. Basically, either you plug in an actual smart phone, or your car itself gets software updates. The former makes more sense to me, because why would you want to invest in technology that is trapped inside a car, when you don’t want to be trapped inside a car any more than absolutely necessary?

I’ve also been thinking for a long time about the contrast between innovative, nimble companies in Silicon Valley vs. the old-guard Detroit auto companies. I’ve wondered if the auto companies would evolve to be more like the tech companies, find ways to team with them effectively, or just fade away and be replaced by them. I see the third option looking closest to reality. I don’t believe cars are the technology of the future (at least, not one of the dominant technologies), but even when we do see car companies integrating technology effectively, it is not the old-guard Detroit companies doing it. I wonder if they will fade away or go out with a bang. Remember, during the financial crisis they survived only with a government bailout, and that happened because they made a decent case of their importance to the larger economy. Will they be able to make that case next time if our transportation system has evolved to use a wider range of technologies produced by a wider range of companies?

 

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